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Concerts & Venues

Seat maps, dynamic tiers, presales, bundles, and merch—everything in one unified checkout, built to convert.

Talk to a Venue Specialist
How Concerts & Venues Use Tixoola

From club shows to amphitheaters, run high-conversion on-sale flows, manage presales and VIP, and keep operations tight at the door.

Ticketing & Seating
  • Reserved seating with seat maps; GA, tiers, VIP, and dynamic pricing.
  • Holds, comps, and allocations per partner or presale group.
  • Instant QR tickets; transfer, resend, and guest list support.
Payments & Security
  • Square / Authorize.Net with cards, Apple Pay, and Google Pay.
  • PCI-compliant processing, bot-hardening, and fraud-reduction tools.
Promotions & Presales
  • Presale codes (fan club, radio, sponsor) with time windows and caps.
  • Promo codes and bundles (VIP + merch) to lift AOV.
  • Referral links for artists and partners that track attributed sales.
Merch & Bundles
  • Sell merch in the same checkout (tees, posters, bundles).
  • Inventory tracking per variant; automated sold-out states.
  • On-site pickup or ship-to options with order status updates.
Data & CRM
  • Single report for tickets + merch; clear settlements.
  • Fan profiles and engagement insights for re-marketing.
  • Export lists, segment by purchase behavior, and follow-up automations.
Door & Operations
  • Fast scanning with mobile devices; offline tolerance.
  • Door lists, last-minute price changes, and comp control.
  • Throughput analytics to measure queue times and staffing.
Example: Club Show On-Sale

A 1,200-cap club launches an on-sale with GA, Balcony VIP, and presale codes.

  • Create seat map + tiers (GA, Balcony VIP) with dynamic pricing windows.
  • Set fan-club presale (2 hours) with code limits; allocate 30% to presale.
  • Bundle VIP + tee for +$25 to increase AOV.
  • Run Square/Authorize.Net checkout with Apple Pay/Google Pay enabled.
  • Use scanners at two doors; monitor throughput and adjust staffing.
Trusted by Concerts & Venues
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Samantha Reed

GM • Riverside Amphitheater

Reserved seating with dynamic pricing and presale codes worked flawlessly. Fans moved through checkout in seconds.

Sold out in 36 hours

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Marcus Kent

Promoter • MK Live

Bundling VIP + merch boosted AOV by a mile. Unified reports made settlement night painless.

AOV up 28%

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Alana Cho

Ops Lead • The Foundry Club

Scanning throughput was excellent. Door lists, comps, and last-minute price updates were easy.

Gate wait down ~40%